BASF Corporation

26701 Telegraph Rd.
Southfield, MI 48033 US


A Message from BASF Corporation

Immersed in your success!

For over 30 years BASF has been manufacturing high performance cathodic electrocoats.

As Seen In Products Finishing

man presenting check to man

BASF Sponsors Automobile Design Competition
Introduced in 2012, Detroit’s Middlecott Sketchbattle Experiment is considered the “Fight Club of Design,” an underground, automotive industry event developed to identify emerging talent in car design.

Chemetall executives awarded Airbus SQIP award

Chemetall Earns 4th Consecutive Airbus SQIP Award
This “Accredited Supplier” status acknowledges sustained quality and delivery performance, strong continuous improvement, and a customer-oriented approach, the company says.

BASF CathoGuard 500 electrocoat

Ecoat Process Designed for Optimal Edge Coverage, Throw Power
At Ecoat18, BASF will highlight its CathoGuard 500 electrocoat technology, designed for outstanding edge coverage, superior throw power and smooth film appearance.

people standing near car

BASF Coatings Supplies New Belarus Auto Plant for BelGee
The BelGee Belarusian site currently has capacity to produce 60,000 car bodies a year, with the option to expand.

man spraying liquid paint

BASF Supports Young Spray Coaters as a WorldSkills Sponsor
The WorldSkills Competition took place in the Middle East for the first time, in Abu Dhabi, where about 1,200 young people demonstrated their skills in 51 individual competitions.

Chemetall receives Arbus Best Performer Award

Chemetall Receives Airbus Best Performer Award
Chemetall, a global business unit of BASF Coatings, has received Arbus’ Best Performer Award, which the company says “acknowledges top-level industrial performance and significant contributions in partnering with Airbus.”

5 people standing in front of a sign

University of Colorado Students Win Annual BASF Science Competition
The challenge for this year’s competition was to create a superior finish on carbon fiber composites, which is used in vehicles to improve fuel efficiency.

BASF lines up paint panel samples for review before receiving GM Global Refinish Approval. 

BASF Refinish Coatings Receives GM Global Refinish Approval
BASF Corp. Refinish Coatings has received General Motors Global Refinish approval for its Glasurit and R-M paint brands.

BASF’s iGloss clearcoat technology improves overall appearance and protects against micro-scratches.

Clearcoat Offers Improved Scratch Resistance
BASF Corp. says its scratch-resistant iGloss clearcoat technology combines the flexible, elastic finish and strong weathering resistance of inorganic components with the high scratch resistance of inorganic glass-like nanoclusters.

How to Liquid Coat Carbon Fiber Composite Panels
Q. I am trying to liquid coat a carbon fiber composite panel. The panels look good hot out of the oven, but after cooling I am getting readthrough of the fibers. What’s causing this appearance loss? Liquid coating expert Donald Campbell has the answer. 

BASF Invests $40 Million in Automotive Coatings in North America
The investments add capacity to the company’s production plants in Greenville, Ohio, and Tultitlan, Mexico.

Students line up to start testing their painting skills at SkillsUSA in Louisville, Kentucky.

BASF Sponsors 53rd Annual SkillsUSA, 44th WorldSkills Competitions
BASF recently sponsored the 53rd annual SkillsUSA, a national competition for career and technical education students. In addition, Glasurit, BASF’s premium paint brand, will be the official sponsor for the 44th global competition, WorldSkills.

BASF Invests $40 Million in Automotive Coatings for North America
BASF expands its automotive coatings production in North America with investments of nearly $40 million over the next two years.

How to Solve Filiform Corrosion Issues When Spraying on Aluminum Alloy
Q. We are spraying on an aluminum alloy and are having problems with aluminum filiform corrosion. Can you help me understand what is causing this?

BASF’s 2017 Science Competition Opens to U.S., Canadian Ph.D. Students, Researchers
The competition seeks to develop superior finish on carbon fiber composites.

car at auto show

BASF R-M Paint Featured on Covestro Concept Electric Car
The orange color was a specially developed paint formulation by the color and design experts at BASF’s Coatings division and its R-M refinish paint brand.

Dirk Bremm has been appointed as the new president of BASF’s Coatings division

Dirk Bremm Appointed President of BASF’s Coatings Division
Dirk Bremm has been appointed as the new president of BASF’s Coatings division, effective April 1, 2017.

The Covestro display featuring the concept car with BASF’s R-M Onyx HD waterborne paint.

R-M Refinish Paint Featured on Covestro Concept Electric Car
BASF’s R-M brand of refinish paint will be featured at the 2017 European Coatings Show (ECS) on a Covestro concept car, April 4-6, 2017 in Nuremberg, Germany.

Dr. Martin Jung, senior vice president of BASF, head of the global business unit Surface Treatment of BASF’s Coatings division.

Dr. Martin Jung Named Head of BASF’s Global Business Unit - Surface Treatment
Dr. Martin Jung, senior vice president of BASF, has been appointed head of the global business unit Surface Treatment of BASF’s Coatings division, which comprises the Chemetall business acquired from Albermarle in December 2016.

2017 WorldatWork Seal of Distinction

BASF Earns 2017 Seal of Distinction from WorldatWork
BASF Corp. has earned the 2017 Seal of Distinction from nonprofit HR association WorldatWork, recognizing the company’s strong total rewards portfolio.

Product Categories of BASF Corporation

Chemical Coatings
Coatings, electrocoatings
Coatings, high solids
Coatings, strippable-plastic
Coatings, waterborne
Paint, electrocoating
Resins, paint and powder coating