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Reality Check: New Additions

Editor’s note: Beginning with this issue, Matthew Little’s column, “Dot-Commentary,” will be titled “Reality Check.” The column will continue to focus on the Internet and technology, as well as various aspects of the industrial finishing industry and life in general.

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As we kick off a new year, I’d like to take a few minutes to tell you about a couple of new additions to Products Finishing magazine. Both of these additions are the direct result of your ideas and suggestions, and we hope that both will make PF a better resource for you, the reader.

First off, you’ll notice that we’ve added a reader survey card to the magazine (not to be confused with the reader service card, which enables you to request more information on the products highlighted in this issue). With your assistance, we’re hoping to use this survey to get a sense of what our readers do and don’t like about our magazine. We’ll look to these surveys as we continue to mold Products Finishing magazine into the best possible fit for your wants and needs.

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Filling out the card should take no more than five minutes of your time. And that includes the time you spend removing it from the magazine and tossing it in the mail. (You don’t even need to affix a stamp —we’ll handle the postage.) As a token of our gratitude, we’ll enter your name into our monthly drawing for a DVD player.

The other new addition to the magazine—one that we are extremely proud of—is the introduction of a new section called Quality Finishing. QF, as we’ve come to call it, consists of a number of short feature articles dealing specifically with ways in which you can perform your day-to-day job more effectively. Our January edition of Quality Finishing features two articles: “Don’t Starve Your Spray Gun for Air” and “Cost-Cutting Measures for Abrasive Finishing.” In future months, we’ll be dealing with topics such as preventing Faraday cage, dealing with difficult employees and best practices for thickness testing, to name just a few. This month’s Quality Finishing section starts on page 38.

As with anything involving the Products Finishing brand, we rely heavily on your feedback to know whether or not we are heading in the right direction. Please do not hesitate to contact the PF staff with your feedback—positive or negative—about these new features.